One of the biggest hits in the direct-to-consumer e-bike market has been newcomer Lectric eBikes. Known for their folding e-bikes, Lectric created the XP 2.0 and found it enjoyed massive appeal thanks to its easy-to-stow design, affordability and comfortable ride. The XP 2.0 was a massive hit and showed the e-bike industry just how much people value an e-bike that’s easy to store.
Lectric began in Arizona, founded when Brent Conlow thought that e-bikes could be more affordable and still be well-made. He enlisted his son Levi and his son’s best friend Robby Deziel to create a new e-bike. The rest isn’t quite history, but in listening to their owners, they’ve made consistent improvements and upgrades to their lineup.
With the exception of their new cargo e-bike, the XPedition, all of Lectric’s e-bikes include a folding frame, even their e-trike. The folding frame is produced in two different designs, a somewhat more traditional version of a folding frame as well as one with a step-thru design.
The secret to Lectric’s success has been its ability to focus on the $1000 price point and produce quality e-bikes at prices we didn’t think were possible. Any time a friend asks us about the most budget-oriented e-bike that we trust, Lectric is the first company we mention. We’ve yet to run across a more affordable cargo e-bike.
They say their purpose is, “To change people’s lives by increasing their mobility in a fun and memorable fashion, while being energy efficient.”
